Here's a number that reframed how we think about our own website: 57% of all web traffic is now non-human, and the fastest-growing slice is AI agents acting on behalf of real people.
They're not scrapers. They're assistants, coding agents, and procurement bots sent to get something done. The problem is that almost no business is set up to sell to them. An agent shows up ready to buy, finds no storefront it can actually transact with, and leaves.
ZeroClick just launched (with a $55M raise) to close exactly that gap.
The simplest way to describe it: the way Shopify lets businesses sell to humans online, ZeroClick lets you sell your product to AI agents.
Why now
Two things happened at the same time.
First, the traffic tipped over so the majority of web traffic is now non-human, and the agent share grew more than 15x in 2025 alone.
Second, and just as important, agents can now pay.
In about 15 months the payment rails went from experiment to standard, with Visa, Mastercard, Amex, Stripe, Google, and AWS all backing open protocols like x402 and Stripe's agent payments.
The buyer and the way it pays both already exist. The only variable left is whether your business is reachable.
How it works
You don't rebuild anything.
ZeroClick turns your existing offering into agent-purchasable services and publishes an agent-optimized storefront so agents can discover you. You stay in control, set the prices and decide which agents to trust, and you get analytics on every transaction.
When an agent buys, ZeroClick makes a verified call to your existing API, unchanged, and the revenue settles into the Stripe account you already own. It works whether the buyer is a shopping assistant, a coding agent, or an autonomous procurement bot.
You don't touch your product or your payment stack, you just become visible and buyable to demand you currently can't transact with at all.
Who should care
Honestly, anyone who sells something online. If one in two visitors is already an agent, half your potential demand is showing up and leaving without a way to buy.
The businesses that set up for agent commerce early will compound that advantage the same way early Shopify merchants did. Being early here is cheap. Being late means the sales an agent tried to make and couldn't.
Statistically, one in two visitors to your site is already an AI agent. Right now they leave without buying. ZeroClick turns them into customers.